Privacy Statement

General information on data processing

The following information provides a simple overview of what happens to your personal information when you visit our website. Personal data is all data with which you can be personally identified. Detailed information on the subject of data protection can be found in the privacy statement below this text.


Data collection on our website

Who is responsible for data collection on this website?

The data processing on this website is carried out by Braunschweig Stadtmarketing GmbH. The contact details can be found in the disclaimer of this website.

How do we collect your data?

The data are collected automatically as soon as you enter our website. These are mainly technical data (e.g. Internet browser, operating system or time the page is viewed).

What do we use your data for?

Some of the data are collected in order to ensure that the website runs error-free. Other data may be used to analyse your user behaviour.

We process the personal data of our users only to the extent necessary to provide a functioning website as well as our content and services. Personal data will only be used to the extent necessary to achieve these purposes. The data will only be transferred to third parties with your consent, within the framework of mandatory national legal provisions or if the transfer is necessary for legal and criminal prosecution in the event of attacks on our network structure.

What rights do you have with regard to your data?

You have the right, at any time and free-of-charge, to receive information concerning the origin, recipient and purpose of your stored personal data. You also have the right to request the correction, blocking or deletion of these data. You can contact us at any time at the address given in the imprint regarding this matter as well as other questions on the subject of data protection. Furthermore, you have the right to appeal to the responsible supervisory authority.


Analysis tools and tools from third parties

Web analysis tool Piwik

These webpages use Piwik, an open-source software for the statistical evaluation of visitor access. It uses cookies (see below) and thereby allows an analysis of your use of these Internet pages. These are stored on a server in Germany and are not passed on to third parties.

The IP address is anonymized immediately after processing and before it is stored. You therefore remain anonymous as a user.

If you do not agree with the storage and evaluation of these data from your visit to these Internet pages, you can object to its storage and use at any time per mouse click. In this case, a so-called opt-out cookie will be stored in your browser. As a result, Piwik will not collect any session data.

Please note: If you delete your cookies, the opt-out cookie will be deleted too. You will have to re-enable it if you still wish to use it.

General notes and mandatory information

Data protection

The operators of these pages take the protection of your personal data very seriously. We treat your personal data confidentially and in accordance with the statutory data protection regulations as well as this privacy statement.

When you use this website, various personal data are collected. Personal data are data with which you can be personally identified. This privacy statement explains which data we collect and for what purpose we use them. It also explains how and for what purpose this is done.

We would like to point out that data transmission via the Internet (e.g. communication by E-Mail) can be subject to security vulnerabilities. Absolute protection of the data against access by third parties is not possible.


Notice concerning the responsible party

The responsible party in the sense of the General Data Protection Regulation and other national data protection laws of the member states as well as other data protection regulations is:

Braunschweig Stadtmarketing GmbH, Schuhstraße 24, 38100 Braunschweig, Germany, Tel.: 0531-4704435, Fax: 0531-4704445, E-Mail:

The legal representative is Managing Director Gerold Leppa.


Data Protection Officer for Braunschweig Stadtmarketing GmbH:

ER Secure GmbH

In der Knackenau 4

82031 Grünwald



Here you can read the Braunschweig Stadtmarketing GmbH privacy statement.


Revocation of your consent to data processing

Many data processing operations are only possible with your express consent. You can revoke your consent at any time. For this purpose, an informal notification by E-Mail to us is sufficient. The legality of the data processing carried out until the revocation remains unaffected by the revocation.


Right of appeal to a supervisory authority

You have the right to complain to the supervisory authority if you are of the opinion that the processing of your personal data is not lawful. The address of the responsible supervisory authority is as follows:


Die Landesbeauftragte für den Datenschutz Niedersachsen

(State Commissioner for Data Protection in Lower Saxony)

Prinzenstrasse 5

30159 Hanover, Germany


Right to data transferability

You have the right to demand that data which we process automatically on the basis of your consent or in fulfilment of a contract be surrendered to you or to a third party in a common, machine-readable format. Insofar as you request the direct transfer of the data to another responsible person, this will only be performed as far as is technically feasible.


SSL or TLS encryption

This site uses SSL and TLS encryption for security reasons and for the protection of the transmission of confidential content, such as orders or requests which you send to us as the website operator. An encrypted connection is recognisable by the fact that the address line of the browser changes from “http://” to “https://” and also by the padlock symbol in your browser line.

If SSL or TLS encryption is activated, the data you transmit to us cannot be read by third parties.


Information, blocking, deletion

Within the framework of the applicable legal provisions, you have the right at any time to free-of-charge information concerning your stored personal data, their origin and recipient and the purpose of the data processing as well as, if applicable, a right to the correction, blocking or deletion of these data. You can contact us at any time at the address given in the imprint regarding this matter as well as other questions on the subject of personal data.


Data collection on our website


Some Internet pages use so-called cookies. Cookies do not damage your computer and do not contain viruses. Cookies serve to make our offer more user-friendly, more effective and safer. Cookies are small text files which are stored on your computer by your browser.

Most of the cookies we use are so-called “session cookies”. They are automatically deleted at the end of your visit. Other cookies remain stored on your device until you delete them. These cookies enable us to recognize your browser on your next visit.

You can configure your browser so that you are informed when cookies are set; you can allow cookies only in individual cases, accept cookies for specific cases or generally exclude them as well as being able to activate automatic deletion of cookies when the browser is closed. If cookies are deactivated, the functionality of this website may be restricted.

Cookies which are necessary for the execution of the electronic communication process or for the provision of specific functions desired by you (e.g. shopping basket function) are stored on the basis of Art. 6 para. 1 lit. f DSGVO. Braunschweig Stadtmarketing GmbH has a legitimate interest in the storage of cookies for the technically error-free and optimised provision of its services. As far as other cookies (e.g. cookies for the analysis of your surfing behaviour) are stored, these are addressed separately in this privacy statement.


This website uses the following cookies:

Cookie name Description Cookie category Storage period
pll_language The WordPress extension uses this cookie to record the user’s language preferences. Functional cookie (cat. 2) 1 year
_pk_id Piwik uses this cookie to perform statistical analyses of user access patterns. Performance cookie (cat. 3) 1 year
_pk_ses Piwik uses this cookie to perform statistical analyses of user access patterns. Performance cookie (cat. 3) 1/2 hour
piwik_sessid Piwik uses this cookie to perform statistical analyses of user access patterns. Performance cookie (cat. 3) Duration of session
piwik_ignore This cookie is installed if a user declines Piwik’s statistical analysis of their access data. Performance cookie (cat. 3) 1 year


Server log files

The provider of the pages automatically collects and stores information in so-called server log files, which your browser automatically transmits to us. These are:

  • Browser type and browser version
  • Operating system used
  • Referrer URL
  • Hostname of the accessing computer
  • Time of the server request
  • IP address


These data will not be merged with other data sources.

The basis for the data processing is Art. 6 para. 1 lit. b DSGVO, which permits the processing of data for the fulfilment of a contract or pre-contractual measures.